Turn your news into a short, personalized pitch email — the kind journalists actually open, not the kind they archive.
Your pitch email will appear here once generated.
Pitching one journalist at a time only goes so far. Mi Gazette distributes your release to Business Insider, Reuters, Yahoo Finance, and AP News in one go.
See distribution packages →How the media pitch generator works
This free media pitch generator turns your news into a short, personalized pitch email in the format journalists actually respond to — not a press release pasted into an email, but a two- or three-sentence pitch with a clear hook, a reason it matters, and a low-effort next step. It’s built for companies worldwide pitching regional and international media.
- Enter your company name and the news in one plain sentence.
- Add why it matters to the journalist’s readers, plus a key stat if you have one.
- Add the journalist’s name for a personalized greeting, or leave it blank.
- Generate the pitch, then copy the subject line and body straight into your email client.
Why a short pitch works better than a full press release in an email
Most journalists scan an inbox in seconds. A press pitch email generator that produces a short, specific pitch — rather than a full press release pasted into the email body — is far more likely to get opened and read. Save the full release as an attachment or a link, and use the pitch email itself to earn the click. Learning how to pitch journalists well often comes down to exactly this: lead with the hook, not the whole story.
What makes a journalist actually open a pitch email
Subject lines that promise something specific — a number, a name, a clear outcome — get opened far more often than vague, teaser-style subject lines. Journalists filter aggressively, and a subject line that could apply to any company’s news tends to get skipped without a second look.
Why shorter pitches tend to outperform longer ones
A pitch that takes more than a few seconds to understand the core news usually loses the reader before they get to the point. The strongest pitches state what happened in the first line and save supporting detail — quotes, data, background — for a quick follow-up offer, not the initial email itself.
Personalizing at least one line to the specific journalist or outlet, even briefly, is one of the most reliable ways to stand out from the templated pitches most inboxes are full of.
Frequently asked questions
Is the media pitch generator free to use?
Yes, with no signup and no limit on how many pitches you generate.
Should I still send the full press release?
Yes — link to it or attach it, but lead with the short pitch email, not the full release pasted into the message body.
Can I use this to pitch multiple journalists at once?
The generator is built for one personalized pitch at a time. For pitching many outlets at once, Mi Gazette’s distribution service reaches multiple outlets in a single release.
What if I don’t know the journalist’s name?
Leave the field blank and the generator uses a neutral greeting instead of guessing.
For guidance on building relationships with journalists and pitching effectively, the Public Relations Society of America publishes standards and best practices used across the PR industry.