Paste your press release and get an instant score — built for companies in Saudi Arabia, the UAE, Egypt, and the wider Gulf.
Scored instantly as you paste — nothing is sent anywhere, it all happens in your browser.
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out of 100
Paste your release to begin
The score updates automatically as you paste.
Once your announcement is pitch-ready, Mi Gazette distributes it to Business Insider, Reuters, Yahoo Finance, and AP News across Saudi Arabia, the UAE, Egypt, and the Gulf.
See distribution packages →How the newsworthiness score is calculated
Paste any press release and this free press release checker analyzes it against ten signals journalists and editors actually look for: a specific number, a direct quote, a genuine superlative claim, timely language, an About section, media contact details, adequate length, relevance beyond your own customers, an outside voice backing the story, and a real story angle. Each signal is detected automatically from the text you paste — think of it as a quick PR checklist tool you run before anything goes out. It’s used most by companies worldwide preparing news for regional and international media.
What to do if your score is low
Asking “is my press release newsworthy?” before you pitch it can save you a rejected pitch later. A low newsworthiness score usually means the release reads like an internal update rather than news. The tool shows a specific tip under each missing signal — add a concrete number, tie the news to a current trend, or bring in a customer or partner quote — and re-paste the updated text to see the score change instantly.
- Paste your press release into the text box.
- Review which of the ten signals are detected automatically.
- Read the tip under each missing item and revise your draft.
- Re-paste the updated text to see your new score.
Why journalists reject most pitches within seconds
Reporters typically scan dozens of pitches a day, and most get discarded almost immediately because the newsworthiness isn’t obvious in the first line. A release that leads with a vague mission statement rather than the actual news — a number, a launch, a change — rarely survives that first scan, regardless of how well-written the rest of it is.
What a high score doesn’t guarantee
A strong newsworthiness score means the release is structured the way editors expect newsworthy content to look — it doesn’t guarantee coverage, since timing, outlet fit, and existing relationships still matter enormously. Think of the score as clearing a necessary bar, not as a prediction of pickup.
Running a release through the checker before it goes to a journalist, rather than after a first attempt gets ignored, saves a round of feedback that most PR teams would otherwise get the hard way.
Frequently asked questions
Does a high score guarantee media pickup?
No. A high score means the release has the structural signals journalists look for, which improves its odds, but pickup also depends on timing, outlet relationships, and distribution.
Is my pasted content stored anywhere?
No. The analysis runs entirely in your browser — nothing you paste is sent to a server or saved.
Why did some signals not detect correctly?
Signals like relevance and story angle are detected using keyword patterns rather than full editorial judgment, so they’re a useful guide rather than a perfect score. Use the checklist alongside your own judgment.
Is this tool free to use?
Yes, with no signup and no limit on how many times you check a release.
For more on what makes a story newsworthy, the Public Relations Society of America publishes professional standards and guidance used across the PR industry.